Google x Baker Boy - Helpfulness Rise

As part of VANDAL’s collaboration with Google Australia, I helped craft motion and design for the “Helping You Help Others” campaign — a powerful, story-led initiative spotlighting Indigenous voices and mentorship. The centerpiece TVC follows Yolngu artist Baker Boy as he supports emerging talent Mikayla Munungurr, using Google tools to help her find a recording studio and take the stage. Through expressive animation and careful visual pacing, our team sought to bring depth and resonance to a message rooted in identity, empowerment, and community.

AWARDS: AEAF Awards 2023
BRONZE – Education & Infographics

VANDAL

• Motion Design: Jimmy Buckle

• Executive Producer: Brenden Johnson (TVC)

• Producer: Sophie Knott (Doco)

• Junior Producer: Alex Francis (TVC)

• Edit Assist: Sam Bright (TVC)

• Grade: Yanni Kronenberg

• Flame: Phil Stuart-Jones & Kent Smith

• Production Assistant: Phillip Muzzall

Google

• Head of Marketing, Consumer Apps & Platforms: Zoe Hayes

• Marketing Manager: Maura Halpin

• Production Marketing Manager: Nicholas Hirst

• Marketing Specialist: Holly Dover

Exit Films - TVC

• Director: Stefan Hunt

• DOP: Tyson Perkins

Guilty Content - Doco

• Director: Cornel Ozies

Agency

• 72 & Sunny

CampfireX

• Indigenous Cultural Consultant: Cristilee Houghton

Editorial

• Simon Price

Audio

• Otis Studios

DESIGN - DOCO

• Tim Seller